Brilliant Reflective

"The chances of being struck and killed as a pedestrian increase 1100% after dark." — National Safety Council

And these stats are getting worse, not better. Take control of your early morning and night-time runs and bike rides by making yourself more visible to oncoming drivers. Brilliant Reflective DIY Strips are made with 3MScotchlite reflective material — the brightest reflective available in a DIY format — in both Stick-On and Iron-On varieties. Our patented colorized reflective material is available in colors, not just silver, so it blends into what your wearing and onto your gear. It only works when you need it. When headlights hit it, 100% of the light bounces back to the driver, immediately alerting them. The farther away you can be seen, the better. That’s the whole game. A runner, biker and dog walker rarely wins against a distracted driver. Be seen first.