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Every Second Counts

Every Second Counts

Elevated Sport Apparel

Every Second Counts activewear brand was founded by ex-magazine Fashion Director Sally Dixon. 17 years experience in the fashion industry and 20 years as an exercise and fitness enthusiast led to her desire to combine the two. British designed and made from quality performance fabrics in Portugal, you no longer need a trip over the Atlantic to pick up great activewear. Every Second Counts is designed with both the first time gym goer and the fitness fanatic in mind. Whether you’re measuring your split times for a half marathon or rushing to pilates before picking the kids up from school - Every Second Counts.

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Push It Tech Top // Black + Yellow (S)
Push It Tech Top // Black + Yellow
Members-only Pricing
Raise the Bar Hoodie // Grey Marl (S)
Raise the Bar Hoodie // Grey Marl
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Core Pant // Grey (S)
Core Pant // Grey
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Raise the Bar Crewneck // Grey Marl (S)
Raise the Bar Crewneck // Grey Marl
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Sprint Jacket // Black (S)
Sprint Jacket // Black
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Warrior Tech Top // Black (S)
Warrior Tech Top // Black
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Warrior Tech Top // Grey (S)
Warrior Tech Top // Grey
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Warrior Tech Top // Yellow (S)
Warrior Tech Top // Yellow
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Warrior Tee // Black (S)
Warrior Tee // Black
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Warrior Tee // Yellow (S)
Warrior Tee // Yellow
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Personal Best Tank // Grey Marl (S)
Personal Best Tank // Grey Marl
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Sleeveless Sweater // Grey Marl (S)
Sleeveless Sweater // Grey Marl
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Speed Tight // Black (S)
Speed Tight // Black
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Sprint Short // Black (S)
Sprint Short // Black
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Make It Count Hoodie // Black (S)
Make It Count Hoodie // Black
Members-only Pricing
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