SERAC

SERAC founder Jeff Zhang fell in love with the outdoors at a young age, growing up in the rainy Pacific Northwest. His passion for the wilderness has taken him and his camping hammock from desolate deserts to alpine lakes and everything in between. His company was built on the dream of creating a convenient, affordable, and tree-friendly way of exploring the natural world. By providing a simple method of shelter, he aims to spread his passion for the outdoors to seasoned travelers and tentative newcomers alike.